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Steel Success Strategies XXVIII sets its sights high

May 26, 2013 | 08:00 PM |

Tags  Steel Success Strategies XXVIII, Steel Dynamics Inc., Joon Yang Chung, Daniel R. DiMicco, Alonso Ancira Elizondo, Karlis M. Kirsis, Mario Longhi, Peter F. Marcus

Hundreds of steel industry executives, analysts and other experts from around the globe will gather in June at Steel Success Strategies XXVIII sponsored by American Metal Market and World Steel Dynamics Inc. to get the best insight into the health of the industry halfway through 2013, as well as take advantage of networking and business opportunities.

The June 17-19 conference at the Sheraton New York Times Square Hotel offers a chance to get both a North American and a global perspective on the industry.

A highlight of the event will be the June 18 dinner at the Edison Ballroom in New York to honor the winners of the fourth annual AMM Awards for Steel Excellence as well as the latest inductees into AMM’s Steel Hall of Fame.

A total of 33 companies and three executives are award finalists in 13 distinct categories spanning the steel supply chain. “A record number of nominations were submitted this year, making the judges’ deliberations more difficult based on the quantity and quality of the entries,” said David Brooks, AMM senior vice president, publisher and editor in chief. “We are pleased to honor these excellent companies as finalists for the steel industry’s most prestigious awards recognizing innovation and excellence.”

In addition to the award presentations, AMM will induct three giants of the steel industry into its Steel Hall of Fame: Keith Busse, Cecilia Danieli and Tadeusz Sendzimir.

With attendance from every major steelmaker around the world, Steel Success Strategies XXVIII delegates form a veritable who’s who of the global steel industry. Delegates are expected to include representatives from steel mills, steel and raw material traders, iron ore producers, automotive manufacturers, technology providers, construction companies, brokers, engineering and strategic consultants, shipping companies, galvanizers, service centers and more.

Markets have been difficult in recent months, a topic that steel industry leaders and experts are likely to address while also touching on where the bright spots are and how businesses can take advantage of them. The conference agenda seeks to help attendees understand the global steel market, with a particular focus on the United States, by gaining insight into what happened in the industry in 2012, how it affected business, and what is likely to happen in the remainder of 2013.

Industry leaders will share their strategies, expansion plans and capacities with more than 1,000 senior-level decision-makers from along the entire supply chain. In fact, the conference is the only event where participants can get both a North American and global perspective on the industry as a whole.

Scheduled key conference topics include sessions on logistics, transportation and new technologies, as well as:

North America: Industry Bright Spot. An economic and pricing outlook will examine the financial health of the industry and provide a glimpse into how domestic markets may yet prove dynamic.

Global Steel Demand: Economic Recovery to the RescueÑWhen? As Europe and Asia continue to struggle with the effects of the downturn, many still wait for global demand for steel to kick in.

China and the Developing World: Where to Place Bets? Global industry experts will analyze whether China’s demand will prove to be an opportunity for the United States and look at what developments are happening in other regions of the world.

Steelmakers’ Metallics: Is the ‘Iron Age’ Over? What have new technologies and materials done to change the time-honored approaches to manufacturing?

Hedging the Price Risk: Futures Gaining Traction. With some steel and ferrous scrap products now on the futures markets, changes have come to the traditional ways of doing business.

Last year’s conference provided some interesting takes on where 2012 and early 2013 were heading. U.S. steelmakers were facing difficult times in the near term as global political and financial uncertainty put a chill on the global economic outlook, top steel industry executives said last June. The European debt crisis, lower production in China and less-than-robust growth in India all worked to create an imbalance in supply and demand that took the industry by surprise.

Whether those viewpoints still hold or have changed significantly over the past 12 months will be up for discussion at this year’s conference, where key scheduled speakers include:

>> Joon Yang Chung, chairman and chief executive officer, Posco Ltd.

>> Daniel R. DiMicco, executive chairman, Nucor Corp.

>> Alonso Ancira Elizondo, chairman, Altos Hornos de Mexico SAB de CV (Ahmsa).

>> Karlis M. Kirsis, managing partner, World Steel Dynamics.

>> Mario Longhi, executive vice president and chief operating officer, U.S. Steel Corp.

>> Peter F. Marcus, managing partner, World Steel Dynamics.

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