Aluminization driven by auto, not producers

Jun 20, 2013 | 04:56 PM | Michael Cowden

Tags  Matt Aboud, Hydro Aluminum Metals USA, Philip Martens, Novelis, aluminum, aluminum, automotive, AMM Aluminum Summit Michael Cowden

NEW YORK — Aluminum producers haven’t done enough to drive innovation and encourage the automotive sector to use the material, according to aluminum industry executives.

The industry as a whole has been "pretty disappointing" in its approach to research and development, particularly in the automotive sector, Matt Aboud, president of Hydro Aluminum Metals USA LLC, said during a question-and-answer session at AMM’s Aluminum Summit in New York. "The real innovation is happening from the customers." The auto industry has decided that aluminum is "their metal of....





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